From Job Seekers to Agripreneurs: How Two Siblings Earn Ksh.150,000 Monthly from Strawberry Farming on Just 1/8 Acre

When life gives you idle land—plant strawberries.

strawberry farm

 That’s exactly what siblings Huron Mugo and Catherine Moha from Ruiru did, transforming a small piece of land into a thriving agribusiness venture that now earns them Ksh.150,000 every month.

🌱 From Job Hunting to Strawberry Farming

After graduating with a diploma in education, Catherine Moha hoped to secure a stable, well-paying job. But despite sending out countless applications, opportunities remained elusive. Back home in Ruiru, however, lay an unused eighth-acre piece of land—a silent opportunity waiting to bloom.

“I had never tasted strawberries before, but I always admired them. The problem was the price—at Ksh.400 per kilo, they were out of reach,” Catherine recalls.

Her curiosity soon turned into inspiration when a family friend mentioned that strawberries could thrive in Ruiru’s soil.

“I decided to try it out with just eight stems, and to my surprise, they produced three kilograms of fruit. I couldn’t resist eating most of them.” She laughs.

👩🏾‍🌾 Teaming Up for Growth

Catherine’s small experiment caught the attention of her elder brother, Huron Mugo, who was then working as a salesperson at Brookside Dairy. Inspired by her results, Huron made a bold move—he quit his job to join forces with his sister and turn strawberry farming into a business.

Two years later, the duo has grown their passion into a registered company—Tunda Farm Strawberries—boasting over 6,000 strawberry plants, with 1,000 currently in production. Their goal? To expand to 20,000 plants and begin exporting to European markets.

“Today, we make about Ksh.150,000 a month from our 1/8-acre farm. God truly blesses humble beginnings,”
— Catherine Moha, Co-founder, Tunda Farm Strawberries.

🍓 Cracking the Market Challenge Through Value Addition

Like many fresh produce farmers, the siblings initially struggled with spoilage and market timing. Strawberries ripen quickly and perish fast if not sold immediately.

“To solve this, I researched how to make jam,” says Mugo. “It only needs strawberries, sugar, and lemons — simple ingredients that can turn losses into profit.”

Their first batch of homemade strawberry jam sold instantly. “We sold 250 g tins at Ksh.200 each and made Ksh.7,000 in a single day,” he adds. That success convinced them to focus on value addition instead of just selling raw fruits.

Through social media, they’ve grown their customer base for both fresh strawberries and jam, reaching buyers beyond their neighborhood.

🏡 Partnering with Other Farmers

As demand grew, Tunda Farm Strawberries couldn’t meet orders alone. To keep up, they started partnering with farmers across Kenya, purchasing strawberries for processing while waiting for their additional 5,000 plants to mature.

“We want to grow together with other small farmers. They sell us berries, we make the jam — everyone benefits,” Mugo explains.

💧 What It Takes to Grow Strawberries Successfully

Strawberries may be delicate, but they are not overly demanding. The key, according to the siblings, is consistent care.

• Water: Regular watering is essential—strawberries thrive in moist soil.

• Pruning: Cut off runners to keep the main plant healthy.

• Weeding: Keep the beds clean to avoid nutrient competition.

• Manure: Use plenty of organic fertilizer to enrich the soil.

• Patience: The first three harvests may be small, but the yields improve after that.

Strawberries start producing fruits after about three months, and with proper management, each plant can keep fruiting for up to three years.

🚀 The Future of Tunda Farm Strawberries

The siblings are now scaling their jam production unit and investing in better irrigation systems and packaging solutions to support expansion. With plans to export their products to Europe, their journey is a living example that agribusiness can be both profitable and sustainable, even on a small piece of land.

“We started with eight stems. Today, we feed families, employ locals, and inspire youth to see farming differently,” Catherine says proudly.

💡 Key Takeaway

You don’t need a large farm to succeed — just vision, consistency, and creativity.
From eight strawberry stems to a thriving agribusiness, Huron and Catherine’s story proves that small beginnings can yield sweet success—literally.